YES!

Step outside of your comfort zone and take the leap!  However, for an idea to germinate into a successful business, think WHY?, HOW?, WHAT?.

Start with WHY?

• What is your purpose/cause/belief?
• Why should your business exist?
• Be inspiring
• “People don’t buy what you do; they buy WHY you do it.” (Simon Sinek)  https://www.youtube.com/watch?v=IPYeCltXpxw 

Then HOW?

•   How will your business differ from your competitors? 

Then WHAT?

• What will your business do? Product or Service?